Fashion Marketing and Management
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The two-year Master Programme includes four semesters of full-time studies divided into courses as described below. The courses during the first year represent a logical, real-world progression in the textile value chain, from concept and design to market, customer behaviour and residue management. Courses within textile management provide students with a specialisation in the area by examining the textile value chain from three perspectives – from innovation and design, from logistics and supply chain and finally from a customer and retail perspective. Further specialised studies are carried out during the second year in the main subject of textile management, specialising in the flow to and from customers. The range of courses offered have strong roots in current research within textile management, focussing on sustainability with the textile value chain, but also with research in related subjects such as business administration and industrial economics at the University of Boras.Teaching and learning on the Programme is based on the Boras Model, which means that students use and develop their information retrieval competence within the framework of the courses. This study method has been inspired by problem-based learning (PBL) and can be described as independent retrieval, analysis and assessment of information (previous research and other sources relevant to the context) based on the questions and themes presented during teaching. Conversely, the student will also, on the basis of this recently acquired knowledge, be trained to identify problems and opportunities and also identify interesting questions for the research community and in practice. Particular emphasis is placed on the students ability to feed research results back to the representatives in practice. Teaching takes place in the form of lectures, exercises, laboratory sessions, seminars and project work with individual supervision.
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Admissions Requirements
Applicants should have a bachelor’s degree with a major within Business Administration or Industrial Economics, Textile Technology, Textile or Fashion Design, or an equivalent. Applicants from non-anglophone countries should provide proof of English proficiency. The application deadline for non EU applicants is January 15.
Related Programs
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Angers
France
France
- 2 years
- Full Time
- On Campus Learning
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