International Marketing
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International Marketing is the application of marketing principles to satisfy the diverse needs and wants of different people living across the world – marketing as a business discipline is constantly evolving, due to the ever-developing range of digital channels and solutions available to target, communicate, and engage with customers.
Across the duration of the master’s programme, you will develop knowledge in a wide range of areas, including Digital Marketing, Marketing Strategy, Brand Management and Social Media, preparing you as best possible for graduate employment.
In addition to our standard MSc International Marketing, we provide you with the flexibility to study International Marketing alongside another business topic, allowing you to focus on an area that interests you. This means that when it comes to graduating, you can highlight to future employers where your specific skills and interests are. We have 5 International Marketing degree options (specialist pathways) for you to choose from, including an MSc in International Marketing and Branding, International Marketing and Management, and Digital and Social Media Marketing.
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Admissions Requirements
Bachelor Degree with 2.4 - 2.99 / 4.0. Your degree should be in any subject which has enabled the applicant to develop analytical and quantitative skills.
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Program Information
Dundee
east-central Scotland
DD1 4HN
United Kingdom
- 1 year
- Full Time
- On Campus Learning
Additional Information
- Masters
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