Marketing
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The MSc in Marketing is a program that offers an analytical approach to Marketing, providing students with the technical and creative skills needed to understand how to satisfy customer needs from a strategic, managerial, and empirical perspective.You will learn to use practical and theoretical tools for choosing markets, anticipating and identifying consumers’ needs in order to plan an innovative marketing management strategy adapted to the latest marketing trends and techniques. At the end of the program you will be prepared for managing a company’s marketing strategy, whether it is an SME, NGO, a mass-market or a services company.Practically focused and internationally oriented, this MSc includes a curricular internship and it allows students to choose their preferred elective courses according to their career plans.The MSc in Marketing benefits from the outstanding world-renowned faculty of UPF’s Department of Economics and Business, known for their scientific approach, their constant contribution to creating knowledge, and their proven ability to stimulate and convey knowledge, as well as the participation of professionals and experts from the Marketing sector who will share their marketing expertise.
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Admissions Requirements
Bachelor's degree in Economics, Statistics, Communication, Public Administration, Business Administration, or equivalentEnglish proficiencyAdmissions Deadlines: No specific deadline, there are 18 admissions rounds per year to apply
Related Programs
Program Information
Barcelona
Spain
8001
Spain
- 1 year
- Full Time
- On Campus Learning
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