Graphic Design

The connection between the profession and an innovative, open, individual and artistic outlook are at the heart of graphic design. You will learn how to develop the tools, knowledge and skills required for the profession and use them for your personal design mentality. Your personal design mentality entails creative research, the desire to be innovative and bring innovation to the world around you, to experiment, to self-reflect, to adopt a critical attitude to the media, and to think and act in cross-media terms.As a graphic designer you visualize the message and are responsible for it. You may sometimes be the initiator of the message. In this case, design and art almost merge. You develop the form in which a message will go out into the world. You design the experience that goes with the message.After completing our study programme, you will be equipped to start your own business, or work as a freelancer or at a design agency. You will design house styles and decors and design for magazines, books, newspapers, websites, leaders, and posters. Your designs will appear in the public arena, on textiles, on the internet and on new media carriers such as the iPad.