Management
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MA studies in Management are conducted in two specialties:*E-business and modern marketingA graduate of this specialization will acquire knowledge and skills in the field of modern marketing with a focus on e-business. He will learn the basic areas of functioning of marketing departments in enterprises that conduct their activities in the electronic business. Subjects carried out in this specialization are tailored to people who currently deal with e-marketing. People who choose this specialization will learn the idea of content marketing, positioning, conducting internet research, law in e-business or cooperation with bloggers and vloggers.*Healthcare managementThe idea of this specialty is to familiarize future managers of health facilities with the area of state health policy. Proper management and organization of the most important areas in health care.They will learn about the applicable law, economics and financing of medical facilities. In addition, a graduate of this specialty will gain knowledge and skills in the field of stimulating medical personnel to work efficiently and effectively.Will be able to create a marketing strategy for medical services, as well as how to negotiate and mediate these services.
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Łódź
Łódzkie Voivodship
90-223
Poland
- 2 years
- Full Time
- On Campus Learning
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