Business and Luxury Brand Management
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Immerse yourself in the world of luxury with Regent’s University London’s BA (Hons) in Business and Luxury Brand Management. This three-year, full-time program equips you with the business acumen and specialist knowledge to navigate the ever-evolving luxury brand landscape. Become a future leader in the industry, capable of developing, marketing, and managing luxury brands across diverse sectors.
Develop a Strong Business Foundation: Master core business principles in areas like finance, marketing, management, and strategy. Gain a solid understanding of the global business environment and consumer behaviour within the luxury market.
Luxury Brand Expertise: Delve into the unique world of luxury brands. Explore topics like brand storytelling, customer experience, heritage and innovation, and the impact of social media and digital marketing on luxury consumers.
Global Perspective: Gain a global perspective on the luxury industry, studying successful brands from various sectors like fashion, hospitality, travel, automotive, and more. Develop your intercultural understanding and adaptability for a successful career in the international luxury market.
Practical Learning: Refine your skills through practical experiences like case studies, guest lectures from industry experts, and potential industry placements or study abroad opportunities (program-dependent). Learn to think critically, solve problems creatively, and adapt your approach to different luxury brand contexts.
Graduates emerge as versatile business and luxury brand management professionals prepared for diverse careers, including:
- Brand management and marketing for luxury brands
- Product development and merchandising within the luxury sector
- Luxury retail management and buying
- Public relations and communications for luxury brands
- Event planning and management for luxury brands
- Luxury hospitality and travel management
- Entrepreneurship in the luxury sector
- Further studies in business, marketing, or luxury brand management
Regent’s University London offers a stimulating learning environment with experienced faculty, access to industry resources, and a central London location.
Notes
We take applications throughout the year, meaning you can apply directly at any time.
Study abroad: Optional
Admissions Requirements
US High School Diploma with a minimum GPA of 2.5 PLUS one of the following:
-Two AP tests with an average grade of 3 (or two, with an average grade of 4)
-SAT score of 1100 (550+ in both subjects)
-ACT with a composite score of 26 (20 in each section)
-Dual Enrolment and College credits (1st year) 30, with a GPA of 2.5 or higher
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Related Programs
Program Information
London
United Kingdom
- 3 years
- 4 years
- Full Time
- On Campus Learning
Additional Information
- Bachelors
- Foundation Year
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