This employment-focused degree is right up to date and answers the needs of Ireland’s vibrant, fast-expanding technology sector. Employers in Dublin’s Digital Docklands and elsewhere helped us decide on what subjects and topics to include, from core applied digital marketing concepts to graphic design, as well as current trends in marketing technology and traditional business and marketing approaches, including elements of marketing law, HR, accounting and management. Our Digital Marketing degree integrates theory and practical marketing to prepare you for this exciting and evolving industry. You’ll engage with real clients and acquire practical skills in website design and social media, as well as a thorough understanding of the industry landscape. In Year 3, an Applied Industry Project will give you the opportunity to apply what you have learned within a professional environment working alongside a client in the industry in addition to your regular lectures. In Year 4, Semester 2, students will venture into the industry and work alongside their chosen client partner for a full semester, culminating in the design, implementation, management, and evaluation of a live digital marketing campaign. Our aim is to produce industry-ready graduates, highly skilled in the needs of the modern digital enterprise.
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- Full Time
High School Diploma with CGPA of 2.4/4 plus successful completion of TU Dublin Foundation or another recognised pre-university foundation with relevant subjects 60% - 65% or High School Diploma with CGPA of 3.0/4 plus SAT score of 1090/1600 [Evidence-Based Reading and Writing 560, Math 530] OR ACT score of 21.There is an option to enter with successful completion of one year of a Bachelors Degree/Associate Degree with overall average of 2.8 GPA or above with relevant subjects at a recognised third-level or higher education institution in addition to completion of senior high school. This assessment will be on a case-by-case basis.
A charge of €3,000 is payable by each student to cover essential student services. European Union nationals attending full-time undergraduate courses are normally only required to pay the student contribution, otherwise EU nationals who are following a second or subsequent third-level course, depending on the type and duration of the previous course attended will be liable for the total annual fees. Application deadline for EU students is February 1.
- Full Time
- On Campus Learning