Business Studies (Digital Marketing)
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Learn Digital Skills for the Digital Age on a new Business Studies degree which allows you to control what you study and how you learn. Building Interactive Apps, Social Media Content writing, Influencer Marketing, Web Analytics, Online sales – this new degree covers all the skills you need to grow your digital career. Create practical, hands-on digital plans, apps, and projects from day one. Meet and work with real and virtual global businesses throughout your degree. Enjoy a full semester of Work Placement in Year 3 and continue working over the Summer if you choose.
You will assess the impact of digital technology on all types of business scenarios, learn to integrate social media tools into a marketing communications strategy, and effectively use different forms of digital marketing in the development of a global online presence. With a wide range of business subjects and assessments available on this course, students become independent thinkers, developing their own views on society and how to shape the world of digital business into the future.
Notes
The EU student contribution applies annually to all free fee eligible students and the current rate is €3,000 per annum. To avail of the funding EU students must meet the criteria of the free fees schemes, as determined by the university a student is attending.
Application deadline for EU students is February 1.
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Related Programs
Program Information
Limerick
Ireland
- 4 years
- Full Time
- On Campus Learning
Additional Information
- Bachelors
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