Sustainable Destination Development
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How can destination development contribute to sustainability? This is what you will learn in this programme. Master programme in Sustainable destination development is an international master’s programme in which you will be working together with researchers and lecturers in a wide range of subjects with the objective of a career in sustainable destination development. The programme is held at Uppsala University Campus Gotland, in the World Heritage city of Visby, one of the most appreciated tourist destinations in the Nordic countries. In close collaboration with the tourist industry, regional authorities and the community, you will be requested to perform theoretical, strategical and practical work, including all the challenges visitor-intensive regions across the world will be facing in the future. The aim of the programme is to familiarise yourself with issues relating to sustainable regional and destination development from many different perspectives for use in your future occupation, encompassing supervision, community planning, education, research, communication, management of natural resources or decision-making. WHY THIS PROGRAMME?Tourist destinations across the world face major challenges. With less visitors, their economies will be threatened; with more visitors, their social, cultural and ecological sustainability will be threatened. How can visits become sustainable? What is required to achieve sustainable visitor locations, and how can we ensure they will remain this way? Sustainable Destination Development is a new master’s programme aimed at those who want to develop cross-border, international key competencies in this field. You choose two of three specializations – entrepreneurship, cultural heritage policies and nature-based tourism – to develop your desired academic profile. You will be studying themes such as ecological and cultural sustainability, the shape and importance of locations, management of natural and cultural resources, the principles of environmental assessment, entrepreneurship and strategic leadership. You will also have the opportunity to develop your own projects within the scope of the programme themes. Campus Gotland offers a truly unique academic environment with dedicated researchers and lecturers who work with sustainability from a broad, critical and cross-border perspective, and in close proximity to all the players who in one way or another work with tourist visits. The programme will prepare you for a career focusing on sustainability issues in tourist-intensive regions anywhere in the world, in public administration, at state, county and municipal level, in destination companies, in private tourist enterprises or as an independent entrepreneur. The interdisciplinary design of this programme will promote the understanding of other subject areas and will strengthen knowledge on the opportunities and limitations within sustainable development. Interaction with students from different countries will also stimulate the understanding of the complexity of sustainability challenges as well as boost the knowledge of possible solutions to the issues, while it will provide you with an invaluable network of like-minded people in this field.
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